Wednesday, November 3, 2010

Market Research Outsourcing Benefits



Benefits of Market Research Outsourcing





Today’s competitive and complex global market condition makes it compulsory for every business to collect and analyse up-to-date information on current market trends, competitive positioning and customer opinions. Today Company’s strategic goal is just not profits but profit with growth, competitive advantage and customer satisfaction.





Business Demands, Challenges and Need for Market Research:





1. Demand for New Organisation Structure and Visionary Decision Making


2. Complex, Global and Targeted Marketing Strategies over High Competition


3. Information Technology (IT) and Marketing


4. Gen-X Customers and Expectation


5. Optimum Resources Utilization






It is a must for companies today to make a proper marketing intelligence collection, storage and analysis infrastructure with reliable information sources. Market Research team is a profit centre but companies generally are cautious over hiring and maintaining this high cost team. Many large corporation while opts to have an in-house team and outsource high end work occasionally; small and mid-sized companies prefers outsourcing the work to experience Market Research firms. Below, I have listed some of the advantages of outsourcing market research.





Benefits/Advantages of Outsourcing Market Research Work
High-End Specialization – Experienced market research team using high-end tools and techniques for market research
Secure and Confidential Research – Market Research firms provides anonymity and confidential market research experience to companies who are not comfortable sharing their name to their prospects or customers.
Unbiased Research – Companies tend to be biased while doing competitive analysis or competitive product analysis. Outsourcing market research gives companies reliable and unbiased research results
Access to varied industries related data and information – Market Research companies are constantly into collecting and analysing data for different industries with talented research professionals having varied industry knowledge.


Cost savings


What are your opinions about market research outsourcing? Outsource it or not?






To learn more about how aMarketForce can help you with in Market Research, please visit:

http://www.amarketforce.com/marketresearch.php




aMarketForce


2nd Floor, Shapath II,


S G Highway, Bodakdev,


Ahmedabad – 380015, INDIA


Phone: +91 (79) 40241600


Email: info@amarketforce.com

Monday, October 25, 2010

Market Research Services News – aMarketForce successfully completes Phase I of a Market Research Project

San Jose, CA October 25, 2010
aMarketForce, a B2B marketing services and market research company announced today that it has successfully completed Phase 1 of a Market Research Project for its client in US. The research work included intensive market Intellectual Property (IP) patent research, analysis and data mining.

“The client had a very specific and long term requirement for Intellectual Property (IP) patent research and analysis. After one year of extensive research work, we successfully completed Phase I. The client is very happy with our efforts,” quoted Reshma Nigam, CEO of aMarketForce. “Business Market Research and IP Research are strategic areas which directly relates to market share. We function as a strategic research division for our clients giving them a competitive edge at affordable costs,” added Nigam.

A business can easily lose its authority by failing to keep up-to-date on latest market trends, customer opinions, and competitor’s positioning. aMarketForce’s market research outsourcing services provides its clients’ with in-depth insight into their marketing space. aMarketForce’s diligent and knowledgeable market research analysts provides clients with regular updates on competitive new product announcements, competitive analysis, product pricing comparisons, customer opinions and satisfaction, current and future market trends, and much more. aMarketForce excels in providing market research services in the high-tech and life sciences sectors.

Request a quote for market research: http://www.amarketforce.com/quote.php

About aMarketForce
aMarketForce, the marketing subsidiary of V-Soft, Inc., is a Silicon Valley company that provides marketing, sales and customer support from its facilities in India. aMarketForce’s services cover all aspects of marketing communications such as prospect database development, database pre-qualification, database validation and cleansing, lead generation, email campaign management, market research, SEO services, PPC campaign management, website maintenance, inbound support – customer support, technical support, pre-sales/post-sales, and virtual assistant services. aMarketForce serves as a reliable business partner that adds value to an organization and provides competent, trustworthy support.

The company specializes in providing its clients with critical sales, marketing and support services required for increasing revenue and maximizing shareholder value. Operating from its offshore centers allows aMarketForce to provide its clients high value at low costs. aMarketForce accepts complete project responsibility, builds team around its customers’ domain, and provides unparalleled returns.
Additional information about aMarketForce can be found at www.amarketforce.com. For further inquiries call Durga Sharma, Marketing Communications Manager at 408-342-1700 or email at dsharma@amarketforce.com.
Ref:
http://www.amarketforce.com/aMarketForce_successfully_completes_Phase_I_of_Market_Research_Project.php

News :
aMarketForce successfully completes Phase I of a Market Research Project
Summary:
aMarketForce, a B2B marketing services and market research company successfully completes Phase I of a Market Research Project

Wednesday, October 6, 2010

Market Research Methods - Gain Most Benefits

Giving importance to the market research is a sure fire strategy that could bring benefits to your business. Regardless of what line of trade you have it pays to know what people are currently buying. Testing out market research methods will not be hard to do once you fully grasp its effectiveness.

Typically market analysis fall into just a few simple categories; researchers will ask potential clients and customer’s questions directly, or they will observe trends and buying patterns to see how they relate to various aspects of a business. Take further look into popular market research methods so you may have the idea of how this information gathering can serve your business.

Interacting to the actual customers is the best way to answer most needed questions and gauge how big is the market. Business venues often times create survey forms that clients can answer while some will even assign personnel of their company to ask people about their service or product. You must see how valuable this is in the long run.

Questions in a survey could start off with the actual product but can also bring the detail to other factors that can affect customers' choices and that can help any kind of business. It could be that a client likes your service but not the facilities in your shop.

For an online business you may get a comment about how complicated it is to browse on your page. Raw data from these surveys can turn to better ways of handling your business plus a possible chancing on a marketable product. Closely putting yourself in your customer's shoes is what market research should be to give your company long time benefits.

Sales and trending information are two of the most useful market information. If you want to pin at which product is selling hot you can always rely on their sales result. These reports can also show that even if the product gets good sales now, it may not have the strength to carry on for another year or so.

These trends can tell you which products should stop selling over time. By reading the trend one can easily see those products that are losing marketability. You may also notice that another competitor's product is selling more briskly than yours, which means you may want to consider such a product for your company. These methods of research are simple and straightforward but they do require some time and effort to recognize these patterns.

Making yourself expose to what market wants is a good step to make your company at par with the competition. A business stays alive because of profits and using effective research methods can add up in-depth value to how you gain it.


Ref : http://ezinearticles.com/?Market-Research-Methods---Ways-to-Gain-the-Most-Benefits&id=4376832





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Tuesday, October 5, 2010

Market Research Benefits

Market Research Benefits-Business Market Research Benefits

These days, the market situation is extremely and globally competitive. It would involve business owners several risks before they realize the productivity of their venture. The goal of every undertaking is to reach success at its highest possible level. It certainly doesn't happen with a snap of your fingers. Along with hard work, one of the most essential instruments to succeed in business is to conduct a market research.

Market research is like a road map. Without a road map it is very difficult to know where you are going especially if you have never been there. Similarly a company needs to define its marketing strategy in order to know which direction it is headed for.

Market research can help reduce possible risks of a business. Before anyone makes an investment, it is important to know if there's a prospective market thus increasing the possibility to gain profits.

If a business owner plans to introduce a new product or service, a market research is useful to determine if there's a demand for such. It also provides the entrepreneurs to know new market opportunities. This way, they can identify what market can boost their income.

Now days, Business is done across continents, in countries that have different languages and cultures from ours. Most probably we may not be familiar with those cultures. Without doing market research we may find ourselves conducting business in a manner that is offensive to some culture in some country which may damage the reputation of our company in that country and force it to close its business operations.

Market research Guides your communication with current and potential customers. It helps you identify opportunities in the marketplace. Market research helps you identify a niche market that to whom you can put up for sale to rather than just selling to the mass market. Market research minimizes the risk of doing any business. It Uncovers and identifies potential problems.

Market Research generates benchmarks and helps you track your progress and help outs you evaluate your success.

Need Market Research Services for your business? Click here to receive free quote for Market Research Services

 

jShrimali

SEO Manager [aMarketForce]

aMarketForce
888 Saratoga Avenue, Suite 203
San Jose, CA 95129
USA
Phone: +1 (408) 342-1700
Toll Free: +1 (877) 342-1700
Fax: +1 (408) 342-1705
Email: info@amarketforce.com


Monday, October 4, 2010

Market Research Services: Market Research Services by aMarketForce Marketing...

Market Research Services: Market Research Services by aMarketForce Marketing...: " Market Research - Market Analysis - Online Market Research - Business Market ResearchMarket Research Market research is any organized effor..."

Market Research Services by aMarketForce Marketing Services Company

 Market Research - Market Analysis - Online Market Research - Business Market Research

Market Research


Market research is any organized effort to gather information about markets or customers. It is a very important element of business strategy. The term “Market Research” is commonly interchanged with marketing research; however, expert practitioners may wish to draw a distinction, in that marketing research is concerned specifically about marketing processes, while market research is concerned specifically with markets.

Click here to receive free quote for Market Research Services

For starting up any business, there are some important things to be cover:

Market information


Through Market information one can know the prices of the different commodities in the market, as well as the supply and demand situation. Information about the markets can be obtained from different sources, varieties and formats, as well as the sources and varieties that have to be obtained to make the business work.

Market segmentation


Market segmentation is the division of the market or population into subgroups with similar motivations. It is widely used for segmenting on geographic differences, personality differences, demographic differences, techno graphic, differences, use of product differences, psychographic differences and gender differences.

Market trends


Market trends are the upward or downward movement of a market, during a period of time. The market size is more difficult to estimate if one is starting with something completely new. In this case, you will have to derive the figures from the number of potential customers, or customer segments. 

Overall Market Research includes

o        Data Analysis
o        Media Research
o        Web Survey Analysis
o        Online Research
o        Product Research
o        Business Research
o        Acquisition/Merger Research
o        Competitive Intelligence
o        Decision Research
o        Market Research
o        Technology Research
o        Workflow Research
o        Business Market Research
o        International Market Research
o        Global Market Research
o        Qualitative Market Research
o        Quantitative Market Research
o        Internet Market Research
o        Primary Market Research
o        Secondary Market Research
o        Consumer Market Research
o        Medical Market Research
o        Retail Market Research
o        Healthcare Market Research
o        Automotive Market Research
o        Food Market Research
o        Construction Market Research
o        Technology Market Research
o        Media Market Research
o        IT Market Research
o        Advertising Market Research
o        Multivariate Analysis
o        Market Research Surveys

Searching for Market Research Services?

aMarketForce's market research outsourcing service can provide clients' with invaluable insight into their marketing space. aMarketForce's diligent and knowledgeable agents can provide clients with regular updates on new product announcements, product pricing comparisons, customer opinions and satisfaction, competitors' positioning, current and future market trends, and much more.
Market Research Services by aMarketForce:
aMarketForce excels in providing Market Research Services to below sectors:
View More... Information on market research and Request a free quote for market research services

Market research Services - High-tech Market Research


Our Market Research Services include:
  • Market opportunity analysis
  • Partner evaluation and selection
  • Market profiles and sizing
  • Market and competitive intelligence
  • Key account profiling
  • Market feasibility and market entry strategy
  • Country risk analysis (Political Risk Analysis)
  • Financial ratios and analysis
  • Perform strategic and tactical planning, resource optimization
  • Strategy Support
  • Conjoint analysis
Industry and competitive news tracking weekly updates on:
  • Regulatory issues
  • Trade shows and events
  • Competitor product launches
  • Executive announcements
  • Competitive environment
  • Mergers and acquisitions
Although, aMarketForce’s forte is High Tech sector, we intend to offer wide ranging market and business intelligence services with a comprehensive coverage of the following verticals and solutions:
  • Aerospace & Defense
  • Automotive & Transportation
  • Chemicals, Materials & Food
  • Energy & Power Systems
  • Healthcare
  • Media and Entertainment

View More... Information on market research and Request a free quote for market research services

Market research Services – Life Sciences Market Research

Intellectual Property Research & Analysis
  • Collection of relevant patents and literatures
  • Prior art and Novelty search
  • Inventor/ author/ assignee/patentee search
  • State-of-the-Art search and individual patent mapping
  • Patent Portfolio Study and Patent Monitoring
  • Patent and Technology Landscape Study
  • Patent Ranking
  • Identification of Critical and Strategic Patents
  • IP Due Diligence Study
  • Validity, invalidity, opposition search
  • Infringement and non Infringement Analysis
  • Freedom to operate/ clearance / right-to-use/ domination search
  • Search for Licensing Opportunities
  • Claim Analysis and Patentability Assessment
  • Clinical research and disease related patents
  • Sequence (RNA, DNA, Protein), kit components, and treatment approaches related patents
  • Customized services as per your specification
  • Company profiling
  • Research Status and Market Presence Study

Click here to receive free quote for Market Research Services


Benefits of Intellectual Property Research & Analysis

Our IP analysis will enable you to develop effective business strategy by means of IP audit, gap analysis, investment strategy, deployment strategy, ongoing maintenance and monitoring for effective development of the IP strategy over time, and to gain market share
Scientific Data and Literature Mining 


Our Customize Literature Mining (curation) provides
  • Entire and up-to-date data relevant to clients focus areas
  • Fill the gap of the information
  • Develop search terms and Identification of journals and sources
  • Extract relevant data from abstracts and full text
  • Ontology and standard terminology development
  • Development of knowledge bases
  • Annotation and data analysis
  • On schedule delivery

View More... Information on market research and Request a free quote for market research services

jShrimali [aMarketForce]

aMarketForce
888 Saratoga Avenue, Suite 203
San Jose, CA 95129
USA
Phone: +1 (408) 342-1700
Toll Free: +1 (877) 342-1700
Fax: +1 (408) 342-1705
Email: info@amarketforce.com


Thursday, September 16, 2010

Why Online Market Research-Online Market Survey is important?

Importance of Online Market Research and Online Market Survey

Online market research is an important tool which many of the bazaar research companies utilize to draft the data and stats into furnished market research reports. Many of the companies don't feel the importance of using online bazaar survey, which we consider the most important tool to grab the bazaar share. I can understand the recession period world is facing at this moment, and I am sure online bazaar research and online bazaar survey will help a lot to eat a pie of bazaar share which might be small but important for your business. Online bazaar research doesn't means browsing the sites to collect the data which might not be authentic. This toll is used by bazaar research companies with access to meaningful, authentic resources to analyze and populate the data to be completed in the form of bazaar research reports.

Online survey is another important tool which many of the business houses and companies don't feel the importance of. This is what let's you to be in touch with past clients, know what current clients needs and what potential client expects from you. A well drafted questionnaire for research analyst will take a form of online survey which companies can utilize to ask the customers or clients to fill up with their thoughts and feedback. The feedbacks generated from online survey will help you understand what you are good with, what you lack and what they expect more from you.

There are tons of research companies worldwide, but a capable research company is that which understand well what you need and what is important for you and your business. The size of a research company doesn't matters but the capability, work experience and team they have to take up your projects. There are incidences when you contact a research company but the reports delivered to you don't meet the requirements you expect from research reports. This is where many of the research companies lack. The role of a research company is to understand the client needs, for what purpose the research reports are required, what is reason behind the online survey the company is looking to have.

Research reports and report from online survey must solve the purpose, rather than illustrating useless stats which are of no use to you. As a client you can ask the research company questions pertaining to their expertise. Not only what services they provide but also what sort of team capabilities they have, clients they have served and the most important they are involved in research services. A research company always employs research analysts which have a educational background of business management. The work experience matters but what matters the most is their knowledge in particular segment.

According to our experience serving clients worldwide, online survey and online research are very vital for any sort of research reports. Equally a capable team of research analyst must be there to handle those projects and assignments. I will be discussing more related to the benefits of hiring research companies, importance of online survey which play a vital role in running a successful company. For more you can subscribe to rss feeds for important updates. 


Ref:http://ezinearticles.com/?Importance-of-Online-Market-Research-and-Online-Market-Survey&id=4404612


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